If you read this blog once in a while, you probably remember the announce that I posted on 2009-04-22: “Social Networking: First Book
At the time, I added only the link to the printed version.
This article is really what I could call a “meta-article”: an article about articles.
With links and references not just to material published in this blog, but also material that I published elsewhere, and bibliographical references.
In my career, I often came across people with a nice idea, committed to what they wanted to do, but with a single, specific drawback: their audience wasn’t limited to their location.
Internet solved this issue- or so it seems. Because it is still too “technical”
This post is not only to share experience on how to use Internet-based channels, but integrating my experience in doing something offline- like political or product leaflets, and then direct marketing for services, helping to organize information events, and so on.
As a preview, I will cover here only the “launch” or “seed” phase, giving you all the information needed to create from scratch a new mixed online-offline presence.
And without a budget.